How Contributions Will Be Used

With your support, the RAHC will execute a comprehensive marketing campaign to drive enduring consumer demand for Real American Hardwood products.

  • With $500,000 raised we start the campaign in print, web, and in-store promotion. We will expand our social media presence through Instagram, Facebook & Pinterest, begin working on a consumer facing site at, and develop and implement In-Store signage.
  • With $750,000, we will expand our social presence and search capabilities, add content to and further develop in-store displays.
  • $1,200,000 builds even further by adding enhanced presence at retailer and distributor events, and allows for deeper partnerships with social media influencers.